Frank Bacon

CEO

Frank Sondors - better known in the sales world as Frank Bacon - is the Co-Founder and CEO of Salesforge, the multi-channel cold outreach platform powering thousands of sales teams and agencies worldwide.

With more than a decade of experience scaling outbound operations from SDR to VP level, Frank has seen firsthand how traditional “hire more reps” playbooks fail in today’s market. His mission: build systems that outperform humans - not replace them. That philosophy drives Agent Frank, the AI SDR that’s reshaping outbound by blending human-AI collaboration to generate millions in pipeline without expanding headcount.

Frank is also the author of AI SDR: Your New GTM Edge to $100M ARR, the definitive guide to modernizing sales teams with AI. Drawing from years in the trenches and the real-world success of the Salesforge ecosystem, the book breaks down how to design hybrid human-AI teams, architect scalable data and infrastructure systems, and orchestrate outreach that actually converts. It’s a brutally honest roadmap for leaders tired of inefficiency - and ready to scale intelligently.

Outside of the office, Frank is a father of two and a relentless “doer.” Known for his obsession with performance, precision, and competitive edge, he channels the same energy into family, business, and mentorship alike. He’s not your typical sales founder - he’s the kind who brings a machine-like discipline to everything he touches (fueled, of course, by 6–7 cups of coffee a day).

Frank’s areas of expertise include:

  • Predictive & Market Intelligence
  • Demand Generation
  • Precision Marketing & Sales
  • Revenue Operations & Monetization Strategy
  • Coaching & Performance Culture

When he’s not building the next generation of AI-driven GTM systems, you’ll find him hosting The Sales & Bacon Podcast, where he sits down with top founders and sales leaders to discuss unfiltered lessons on sales, GTM strategy, and the future of AI in revenue.

Frank doesn’t just talk about the future of sales - he’s building it.

Blog posts by Frank Bacon

Mixmax Cold Email Shield: How To Bypass It?
Tutorials & Guides

Mixmax Cold Email Shield: How To Bypass It?

Got a Mixmax 'filtered' auto-reply? Learn why Cold Email Shield flags cold outreach, what 'bypass' really means, and 5 tips to get seen in the inbox.
5 White Label Cold Email Marketing Platforms To Resell [2025 Comparison]
Tools

5 White Label Cold Email Marketing Platforms To Resell [2025 Comparison]

Launch a white-label cold email SaaS fast. Compare 5 platforms for branding, deliverability & pricing—including Salesforge, Infraforge, Smartlead.
How to Use Clay for B2B Lead Generation? [Workflow Examples]
B2B Lead Generation

How to Use Clay for B2B Lead Generation? [Workflow Examples]

Tired of manual lead sourcing? Learn how to use Clay to find, enrich, and score B2B leads automatically—and connect it with Salesforge for instant outreach.
The Forge 2025 Wrapped: Everything We Shipped (And Why It Mattered)
News

The Forge 2025 Wrapped: Everything We Shipped (And Why It Mattered)

From Primeforge and Leadsforge launches to multichannel outreach, AI SDR upgrades, and infrastructure wins - here’s The Forge 2025 Wrapped.
Best Practices for CRM Email Integration
Cold Outreach

Best Practices for CRM Email Integration

Unify email and CRM with standardized fields, two‑way real‑time sync, AI personalization, and deliverability tracking to improve outreach and close more deals.
Geographic Segmentation for Cold Email Success
B2B Lead Generation

Geographic Segmentation for Cold Email Success

Tailor cold emails by time zone, language, and local compliance to boost opens, clicks, and replies; compare platforms and best practices for geo-targeted outreach.
Dux-Soup Reviews Analyzed: Here’s What Users Really Think (2025)
Reviews

Dux-Soup Reviews Analyzed: Here’s What Users Really Think (2025)

We analyzed 200+ Dux-Soup reviews to see if it’s still worth using in 2025. Discover its pros, cons, pricing, safety, and the best alternatives like Salesforge.